Download the report by clicking the View Resource button above. Retailers and brands may be feeling the heat as they grapple with rising operational costs and a highly competitive market that has caused major margin constraints. Traditional playbooks are no longer as effective, and businesses must rethink their strategies to survive in the marketplace. A majority of retailers, brands and suppliers believe margin constraints require adapting their business model for e-commerce.
Today, Rithum, a leader in third-party (3P) commerce, has released its first annual “The State of 3P Commerce” report, conducted by Wakefield Research. With 3P commerce growing globally, this report surveyed 550 executives at retailers and brands using 3P in the US, UK and Germany to identify growth opportunities through this e-commerce model.