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Blog
November 14, 2024

How to Use Amazon Prime Day Lessons During the Peak Holiday Season

Amazon announced that its Prime Days event was the “biggest October shopping event ever,” with 42% sales growth YoY. The lessons learned could help sellers prepare for the Cyber 5.
3P Commerce, Amazon
Read Time : 5 Minutes
Blog, Report
November 06, 2024

Demand for 3P Commerce Grows Among Global Retailers and Brands

The go-to-market strategy for retailers and brands is changing. Data shows that third-party (3P) commerce is a significant driver of revenue and businesses are rethinking their strategies to compete.
3P Commerce, Cross Border Trade, Marketplaces
Read Time : 2 Minutes
Blog
November 04, 2024

Rithum Wins 2024 Silver Davey Award for Creative Innovation-AI Utility

We are proud to share that Rithum has been awarded a 2024 Silver Davey Award for Creative Innovation-AI Utility for AI Magic Mapper. The Davey Award is the latest recognition highlighting Rithum’s dedication to innovation in artificial intelligence technology.
Artificial Intelligence, Awards, Marketplaces
Read Time : 3 Minutes
Blog, Report
October 29, 2024

Three Reasons Why Retailers and Brands Are Choosing to Sell Through Online Marketplaces

Retailers and brands are ramping up their use of third-party (3P) commerce as part of their e-commerce selling strategy. Here are three reasons why retailers and brands are using the business model as part of their multichannel selling strategy from our “The State of 3P Commerce Report."
3P Commerce
Read Time : 3 Minutes
Blog, Report
October 22, 2024

Introducing The State of 3P Commerce Report

Rithum has released its first annual “The State of 3P Commerce” report, conducted by Wakefield Research.
3P Commerce
Read Time : 5 Minutes
Blog, Event
October 18, 2024

Advertising Week 2024: How Retail Media Continues to Evolve

Advertising Week hosted its 20th year of one of the industry’s most anticipated events last week in New York City. From how to integrate AI thoughtfully into marketing, to ongoing measurement enhancements, to growth in the retail media industry and the general media landscape, topics from the event touched on the most pressing issues and opportunities for marketers in the coming year.
Digital Marketing, Retail Media Advertising
Read Time : 3 Minutes
Blog, News
October 10, 2024

Rithum Names New CMO and CFO

Rithum announced two new executive appointments: Suzin Wold joins as Chief Marketing Officer (CMO), and Mike Vantusko joins as Chief Financial Officer (CFO). 
Rithum
Read Time : 3 Minutes
Blog
October 09, 2024

Rithum Wins 2024 w3 Silver Award for Creative Innovation-AI Utility Integration for AI Magic Mapper

Rithum has won the w3 Silver Award for Creative Innovation-AI Utility Integration for AI Magic Mapper. The award recognizes Rithum’s AI Magic Mapper as the “Most Innovative Use of AI as a Tool in a Project.”
Artificial Intelligence, Brands & Suppliers, Marketplaces
Read Time : 2 Minutes
Blog
October 07, 2024

How to Maximize Retail Media ROI During the Holidays

There is much that can be done now to prep for the holidays to maximize retail media revenue through the end of the year.
Digital Marketing, Retail Media Advertising
Read Time : 3 Minutes

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